Building the Future of Insight In Africa

From emerging talent to industry leaders, MRA Africa develops the skills, capabilities and connections people need to build meaningful careers and strengthen Africa’s research and consumer insights industry.

Discover, and become more!

Join the Professional Upgrade Program

Professional Upgrade is an intensive, practitioner-led program designed to transform how research, marketing, and strategy professionals think, analyse, and influence business outcomes.

Designed for research, marketing, and strategy professionals with 5–7 years of experience, looking to move from just the execution side of research to insight leadership. It is an in-person program in Lagos, Nigeria.

Who should attend MRA Africa?

Undergraduates, Graduates, People with little or no experience, Small and Medium Enterprise (SME), Entrepreneur, Marketing, Sales, Innovation Management, Project Management, Strategic Planning, Mid/Senior level marketing research consultants, Brand Management.

Our alumni are shaping industries and driving success wherever they go

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Our Impact

700 +

Training
Hours

50 +
Program
Graduates
+ 700
Conference
Attendees